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Chester businesswoman on the track to success

20 February 2017
Lorraine Salisbury

A Chester entrepreneur who is using her personal experience of domestic abuse to help others is set to launch a new business thanks to the support of Avenue Services.

Lorraine Salisbury is in the process of setting up a mobile therapy business with the aim of promoting positive mental health for women.

But following issues in her personal life 18 months ago which saw her suffer from depression and anxiety, Lorraine was struggling to turn her dream into reality.

She contacted Cheshire West and Chester Council for help with her venture and was put in touch with Avenue Services.

Under the guidance of Chris Leicester, the Neighbourhood Partnerships Manager at Avenue Services, based at the Parade Enterprise Centre in Blacon, Lorraine has been assisted with market research, budgeting and website design for her new business.

She is now at the stage where White Blossom Therapy, which uses her passion for crystal and Reiki healing, is ready to be launched.

The support from Avenue Services, provided free of charge, has also enabled her to make significant progress in her personal life.

Having fled a difficult relationship several years ago and spent 12 months living in a women’s refuge, Lorraine is determined to be an inspiration to other women.

After leaving the refuge, she qualified as a counsellor and has since been trained in holistic therapies.

Although she still has ongoing issues in her personal life, Lorraine admits the help from Avenue Services has been invaluable.

She said: “Chris has given me that support and he has been amazing. He’s got me back on track and given me resources I didn’t know were available; things I wouldn’t be able to afford and that help a business to flourish. Without him and Avenue Services the business wouldn’t be where it is today.”

Lorraine, who also has her own radio show on Wrexham-based Calon FM highlighting well-being, continued: “I want people to know that out of this darkness can come something positive. I want people to know that you can get through it.”

Chris Leicester said: “From day one Lorraine has shown a determination to make her business a success and she has worked hard to make that happen.

“Our Enterprise Service offers business support to people who need it most and we would encourage anyone who thinks we can help to get in touch.”